Accelerating Behavioural Research


We help to uncover behavioural insights and generate behavioural solutions for organizations & academia


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For Organizations & Businesses


We get to the core of the problems and uncover the concrete evidence that would help business leaders to make better decisions



what we do

Behavioural Insights


Drawing from behavioural science research, we generate insights about people’s behaviour & actions across different markets and sectors

how we do

Digital Interventions


Using behavioural economics and psychology, we design digital interventions that moderate and guide behaviour of individuals & organizations

How ?

We conduct online & laboratory field research to uncover concrete facts and causal relationship that are key for the development of effective practical solutions

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We found Expilab very helpful and approachable. They helped us design complex online experiments and continued to be supportive throughout the project. We would happily use them again!

Testimonial Tammy Boyce
Tammy Boyce
The King's Fund


For Researchers in Academia


Accelerate your research pipeline and benefit from the full flexibility of research designs that can be implemented in your digital experiments


Programming & conducting experiments

Replication of any digital environments

Panel management & administration

Support with external research grants

Get more TIME FOR RESEARCH by outsourcing technical side


No more “Do-It-Yourself” troubles! Avoid programming hassles with experimental designs that are challenging to implement using existing tools like Qualtrics, z-Tree or others. We take care of that.


Interested to learn more? Sign up here

Digital Platform for Behavioural Experiments


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Full Flexibility for Your Designs

There is no need to compromise on research designs to be tested in your digital experiments. We can do more than any existing tools similar to Qualtrics, z-Tree or others.

Realistic Environments Adapted for Your Needs

Our digital platform allows creation or replication of any online websites or environments fully adapted for your research needs

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Do More in Your Experiments


decision process-tracing & heatmaps

interactive & custom-made graphics

complex logic & non-linear experiments

seamless integration into existing studies

high realism of stimuli

100% SERVICE GUARANTEE


Don’t like it, Don’t pay it!



We do try much harder to provide only excellent service
to our clients/partners compared to the larger companies


Our Clients & Partners







Case-Studies & Demo

Highlights of our capabilities in programming and conducting behavioral experiments



Study on online gambling and adequate measures for the protection of consumers of gambling services
Study on online gambling and adequate measures for the protection of consumers of gambling services
28 Mar 2014
Case-study. NHS Choices. Behavioral experients. Nudges and choice architecture.
Choosing High Quality Hospitals. NHS Choices.
26 Mar 2014
Testing CO2 / Car labelling options and consumer information
Testing CO2 / Car labelling options and consumer information
08 Jan 2014

Latest from Blog



European Commission publishes the Final Report “Study on online gambling and adequate measures for the protection of consumers of gambling services”
in Blog

European Commission publishes the Final Report “Study on online gambling and adequate measures for the protection of consumers of gambling services”

The Final Report “Study on online gambling and adequate measures for the protection of consumers of gambling services” delivered to the European Commission’s Directorate General MARKT (DG MARKT) by LSE steered Research Consortium and Expilab Research was published on 14 July 2014. Find more information and link to demo experiment inside of the post.

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Andriy Ivchenko

10 Aug 2014
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