Author Archives: Andrew Ivchenko



Andrew Ivchenko
Andrew Ivchenko

I design behavioral strategies that enable businesses, public agencies and NGOs to reach their goals and objectives challenged by modern consumer behavior and digitalization. I employ tools & methods of behavioral economics and field experimentation to develop effective practical solutions that explore causal relationships and are evidence-based (factual). Google+ | Twitter

Online Spending Game as a Behavioral Research Tool.  Experiment at the Science Museum (London)
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Online Spending Game as a Behavioral Research Tool. Experiment at the Science Museum (London)

“Game of Life”, an online interactive economic game played by the visitors of Science Museum in London, aims to understand how and why we spend money. Designed by Dr. Heather Kappes (LSE) and developed by Expilab, the game extends functionality of spending games typically played in laboratory settings, uses engaging visual design while maintaining tight control over experimental conditions and data collected.

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13 Feb 2019
European Commission publishes the Final Report “Study on online gambling and adequate measures for the protection of consumers of gambling services”
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European Commission publishes the Final Report “Study on online gambling and adequate measures for the protection of consumers of gambling services”

The Final Report “Study on online gambling and adequate measures for the protection of consumers of gambling services” delivered to the European Commission’s Directorate General MARKT (DG MARKT) by LSE steered Research Consortium and Expilab Research was published on 14 July 2014. Find more information and link to demo experiment inside of the post.

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10 Aug 2014
Make your information matter: Make it symmetrical!
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Make your information matter: Make it symmetrical!

Writing an interesting article, blog post or an engaging marketing message that matters to your readers is a tough job. It is not only about making your text relevant, interesting and engaging, but also about making the visual composition right. So, while you or your graphical designer may have great ideas on how visualize your content and make it to stand our from the crowd, there is an important yet simple principle to consider. Make it symmetrical!

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20 May 2014
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