


in Blog
To disclose or not to disclose, that is the question!
After the announcement of WhatsApp on its the new terms of use of users’ data, we feel that somehow full transparency of privacy concerns is not always the best strategy to gain credibility. This may be a consequence of the mistrust generated by social media scandals and its unscrupulous use of information, but there are behavioral arguments that can help us to understand. What should we do then? The answer depends on different context and it’s necessary to experiment with different framings to disentangle this dilemma.


in Blog
Quédate en casa y toma buenas decisiones
La epidemia de coronavirus (Covid-19) ha generado una alarma mundial que provocó que los gobiernos recurrieran al uso de medidas restrictivas. Sin embargo, el aislamiento está trayendo efectos negativos para la salud mental que también son necesarios de atender.

in Blog
Stay home and make good decisions
Opinion Piece: The Coronavirus epidemic (Covid-19) has generated a worldwide alarm that resulted in governments resorting to use of restrictive measures. However, isolation is bringing negative effects to mental health that are also necessary to attend.

in Blog
Personal data consent: What customers are afraid of and what do they look for?
How companies can increase personal data consent? Consumers’ reluctance to reveal their personal information is primarily triggered by the lack of adequate info, so companies can address that by providing clear and direct information of destination and purpose of data collected.

in Blog
In your neighborhood: Are you Altruist, Egoist… or a Hooligan? (ENG/ESP)
Generosity in a small neighborhoods generates virtuous cycles that promote mutation of egoistic behaviors into reciprocity