by Andrew Ivchenko
13 Feb 2019
4207
“Game of Life”, an online interactive economic game played by the visitors of Science Museum in London, aims to understand how and why we spend money. Designed by Dr. Heather Kappes (LSE) and developed by Expilab, the game extends functionality of spending games typically played in laboratory settings, uses engaging visual design while maintaining tight control over experimental conditions and data collected.
by Andrew Ivchenko
19 May 2017
5411
Our cognitive resources are scarce, i.e. we have a limited “mental bandwidth” available to us. We have conducted an online experiment with nearly 1000 people and found that online information disclosure behaviour (e.g. how much we share) is affected by different forms of cognitive scarcity
by Andrew Ivchenko
23 Aug 2014
3666
Using recent sample UK online panellists (N=3810), we analyse the most popular screen sizes and discuss possible impact of screen sizes on designing and conducting online behavioural research. Learn more inside.
by Andrew Ivchenko
20 May 2014
5556
Writing an interesting article, blog post or an engaging marketing message that matters to your readers is a tough job. It is not only about making your text relevant, interesting and engaging, but also about making the visual composition right. So, while you or your graphical designer may have great ideas on how visualize your content and make it to stand our from the crowd, there is an important yet simple principle to consider. Make it symmetrical!
![Online Spending Game as a Behavioral Research Tool. Experiment at the Science Museum (London)](data:image/svg+xml;utf8,<svg xmlns="http://www.w3.org/2000/svg" width="1024" height="710"><rect width="100%" height="100%"><animate attributeName="fill" values="rgba(153,153,153,0.5);rgba(153,153,153,0.1);rgba(153,153,153,0.5)" dur="2s" repeatCount="indefinite" /></rect></svg>)
![The Role of Cognitive Scarcity in Privacy Disclosure Behaviour. Illustration 1](data:image/svg+xml;utf8,<svg xmlns="http://www.w3.org/2000/svg" width="3508" height="2480"><rect width="100%" height="100%"><animate attributeName="fill" values="rgba(153,153,153,0.5);rgba(153,153,153,0.1);rgba(153,153,153,0.5)" dur="2s" repeatCount="indefinite" /></rect></svg>)
